those who believe an mba is only about a job in banking or consultancy, think again. two of the leading recruiters for mbas at the top us schools this year are rival games companies electronic arts, creators of the sims characters and zynga, which runs the farmville game on facebook.

　　有些人以为，念mba就是为了在银行或咨询公司找份工作。错了。今年美国顶级学府mba的招聘大户中就有两家游戏公司，一家是艺电(electronic arts)，《模拟人生》(sims)就出自该公司，另一家是在facebook上经营farmville游戏的zynga公司。

　　for ea, the need for top mba graduates is fuelled by the company's changing role from a packaged goods company to a digital company, says jessica rawson, who is in charge of university relations. "what is driving us is what our customers are doing".

　　艺电负责大学关系的杰西卡•罗森(jessica rawson)表示，对于该公司而言，对优秀mba毕业生的需求，源自于该公司正从一家将产品包装销售的公司转型为数字公司。"推动我们的是我们的客户在做的事情。"

　　the focus now is on graduates who are skilled in analytics. "it's being able to take the numbers and create a story and communicate that story," says ms rawson. the games companies are not alone in valuing the combination of analytics and communications, says julie morton, associate dean for career services at chicago booth and one of the schools where ea recruits. "i think of it as critical thinking rather than numbers per se."

　　现在受到青睐的是善于分析的mba毕业生。罗森表示："也就是说，他们要善于分析数据，设计一个故事然后将故事传达给别人。"芝加哥大学布斯商学院(chicago booth)就业服务处副主任朱莉•莫顿(julie morton)表示，不只是游戏公司会重视分析与沟通相结合的能力。"我认为这是一种批判性思维，而非仅仅是与数字有关。"布斯商学院是艺电招人的院校之一。

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（实习编辑：高奕飞）